NOISE Inc., a premium consumer brand activation agency of national stature specializing in hospitality, healthcare and eight other core industries, announces the appointment of James Shulkin to the position of senior vice president & chief brand officer – Healthcare. Shulkin will work out of his Madison, Wisc., office but will solicit and service healthcare clients across the Midwest, in Florida and the Caribbean.
Shulkin joins NOISE after serving highly successful, 30-plus years in the healthcare industry, primarily in senior-level director roles responsible for planning, marketing, branding and results. He has led both in-house teams and agencies to success in virtually all forms of marketing, branding, market research, creative, social media, public relations and special events—winning more than 75 awards in the process for excellence. He is the recipient of a “Professional Excellence Award” from the Wisconsin Healthcare Public Relations and Marketing Society.
Shulkin was also the lead agency contact at Fort HealthCare, a NOISE client for almost 10 years. “The opportunity to add James’ level of expertise and excellence to our service of healthcare clients is beyond exciting,” says John Sprecher, founder. “Having worked side by side with him for almost a decade, I know the value he can bring to healthcare marketers large and small. We’re honored to have him on board.”
“Working with John and his truly talented creative staff was undoubtedly my favorite professional experience,” Shulkin says. “I learned so much, had tons of fun and we created a marketing mix that was the envy of every other Wisconsin healthcare organization. I know that the NOISE team demands the highest standards, offers creative brilliance and importantly, has a great sense of humor too. I’m thrilled to partner again.”
NOISE is a highly-decorated, nationally-recognized premium consumer brand activation agency—specializing in building brands through effective web, video, digital, social media, broadcast and print marketing. Founded in 1986, NOISE boasts more than 1,000 awards of local, regional, national and international stature, as well as significant media praise. NOISE excels in a variety of brand initiatives and strategies for travel, tourism, hospitality, healthcare, fitness, entertainment, the arts, real estate, retail, education, food, beverage, development, recreation, finance, insurance, disabilities, faith based and more. For more info, visit Make-Noise.com.