MC², an award-winning brand experience solutions agency, has named Ben Nazario as division president, California. He will join the company’s leadership team, reporting to CEO Rich McAdam.
“I am delighted to welcome Ben back to MC²,” says McAdam. “Ben has a long history of success in the industry—and at our company. I look forward to his proven leadership to help drive new and continued growth opportunities for the west coast.”
As division president, Nazario will oversee the organizations west coast locations and will collaborate with other division presidents, the national sales team and strategic creative leaders at MC². A 29-year industry veteran, he brings a wealth of leadership experience to his new role. Most recently, he was chief sales officer at Sparks. Prior to that, Nazario served as vice president, national accounts at MC².
“MC² has a long history as an industry leader providing clients with stellar service and tremendous global support and reach,” says Nazario. “I’m thrilled to have the opportunity to return to MC² in this new capacity and to collaborate with such a talented team.”
MC² (MC-squared), an MCH company, is an award-winning brand experience solutions agency. With strategic thinking, inspiring designs and seamless execution, they deliver growth for their clients by creating immersive experiences that foster emotional relationships between brands and audiences. As an exhibit and experiential marketing leader, they transform ideas into best-in-class activations that are effective and measurable. They combine built spaces with human-centric technology and digital solutions for maximum brand engagement and exposure before, during and after a face-to-face experience. MC² is headquartered in Chestnut Ridge, New York, with 16 offices and production facilities across the U.S. and in Dusseldorf, Germany. For more info, visit www.mc-2.com/about/.