April 25, 2024 12:46 AM
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Optima Expands Sales Team with World-Class Industry Leaders

(Pictured L-R: Dave Brown, Gina Porcaro and Reid Sherwood)

Optima Graphics, Inc., a premiere wholesale supplier of graphics and exhibits to tradeshow resellers, is excited to announce the return of Dave Brown and Reid Sherwood to the company’s sales staff. Brown and Sherwood will join Gina Porcaro as senior account executives. Brown, Sherwood and Porcaro have a combined base of nearly 70 years of tradeshow industry knowledge and expertise.

“Partnerships are at the core of everything we do,” says Alex Hill, president of Optima. “Dave and Reid have been successful at getting on the same side of the table as our clients. Together with Gina, they will continue to contribute to our industry’s growth and our clients’ success.”

“Dave, Reid and Gina are very well known, well liked and well respected in the industry,” Hill adds. “Their influence has reached far and wide for decades, and their reliability, experience and knowledge will be key to ensuring that our client relationships remain strong in 2020 and beyond.”

Brown has been a fixture in the exhibit and event industry since 1991, having worked in manufacturing/supply positions and sales. A member of the Optima team for 20 years, Brown most recently held an operations position for a multi-location custom house. In addition to his sales responsibilities, he will play a role on the marketing and product development teams.

Sherwood has been a vendor to exhibit houses since he joined the industry in 1987. His path has included not only working at Optima from 2000-2007, but also working for two manufacturers in the portable modular market and with two providers of graphic solutions.

Porcaro began her career in the graphics and print industry in 1995 and has been a member of Optima’s sales team since 2008. Porcaro represents Optima in the Northeast and has a deep understanding of tradeshow, event and interior solutions.

For nearly three decades, Optima Graphics, Inc., has been a premiere wholesale supplier of graphics and exhibits to tradeshow resellers. Core services include: large and grand format graphics production; exhibit design, fabrication and building; and exceptional customer service. Based in Fenton, Mo., Optima is part of the Taylor Corporation family of companies.

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