Sam Lippman, president of Integrated Show Management & Marketing and producer of the Exhibition & Convention Executives Forum (ECEF), has announced that Visit Orlando will be the exclusive city sponsor of the March and June 2012 Attendee Acquisition Roundtable (AAR) events.
AAR is an invitation-only workshop for convention and exhibition marketing professionals. AAR, limited to 20 event marketers, share the latest tactics, technologies and best practices for effective attendance promotion, acquisition and retention. Other AAR sponsors include: CompuSystems, ds+f, Jacobs Jenner & Kent and Trade Show Executive.
“As one of just a few DMOs offering an in-house marketing professional dedicated to working with our meeting clients, Visit Orlando has been a pioneer in attendance-building initiatives,” said Gary Sain, president and CEO, Visit Orlando. “We’re looking forward to sharing our insights with AAR attendees.”
“Visit Orlando is thrilled to play a larger role in these great events that Sam and his team produce,” said Tammi Runzler, senior vice president of Convention Sales and Services, Visit Orlando. “We’re looking forward to the face-to-face interaction and conversations around moving the industry forward in 2012 and beyond.”
“Adding Orlando as a sponsor/subject matter expert to the 2012 Attendee Acquisition Roundtables is a major benefit to attendees because Orlando is skilled in attracting visitors from around the world,” said Lippman, producer and facilitator of the AAR.
AAR will take place March 15 and June 20, 2012, at the Washington Marriott Metro Center in Washington, DC.
All AAR participants must qualify to attend, and no more than two participants per organization may attend. If approved, the first participant from each organization will be charged $325. The second participant from each organization will be charged $195.
Qualified individuals can apply by visiting www.largeshowroundtable.com/AAR.