Berkery Noyes, an independent mid-market investment bank, on July 14 released its half-year 2015 mergers and acquisitions (M&A) trend report for the Media and Marketing Industry. The report analyzes M&A activity during the first half of 2015 and compares it with the four previous six-month periods from 2013 to 2014.
In its released mid-year 2015 M&A trends report for the media and marketing industry, the total transaction volume in first-half 2015 showed a 3 percent uptick over second-half 2014, from 841 to 863 within the full media and marketing sector.
Deal activity in the Exhibitions, Conferences, and Seminars segment saw a 12 percent improvement, from 43 to 48 transactions. This was the segment’s fourth consecutive half-year increase and its peak for volume over the last 30 months.
“Many media and marketing companies are looking for acquisitions to enhance their growth,” said Mary Jo Zandy, managing director, Berkery Noyes. “They are also making investments in those areas where their clients are spending the most money and where they can sell their services at a premium. M&A activity is robust due to the high stock market valuations and the low cost of financing transactions.”
To view a copy of the Media and Marketing Industry M&A Report for Half Year 2015, visit berkerynoyes.com/publication/trends/2015half/Media.aspx
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