Rockway Exhibits + Events welcomes Liz Harper as the new director of account management. Harper is a seasoned event industry leader with more than 20 years of professional experience in marketing, sales management, event planning and the execution of successful tradeshow programs.
Harper will be responsible for developing and implementing new account strategies as well as directly managing the account management team. In addition, she will closely track the team’s success metrics, and identify new ways to improve upon the company’s KPI’s.
“We are very excited to welcome Liz as the director of account management,” says Matt Kleinrock, COO. “She brings to the team an incredible wealth of knowledge, and we are confident that she will serve as an outstanding mentor and role model for the entire team.”
“I didn’t know I was looking for a new opportunity until I met Matt, and learned the Rockway story,” says Harper. “The passion, professionalism and terrific talent of everyone on the team made me realize I wanted in!”
Previously, Harper served as a corporate account manager for Global Experience Specialists (GES), leading the Boeing account. She also worked for Marketplace Events as a show manager, and was responsible for the sales, show planning and execution of Home & Garden Shows in several markets across the U.S.
Additionally, Harper was responsible for broadcast marketing at Walt Disney World for nearly 12 years. In this role, she collaborated with other departments in the planning and execution of television productions in order to convey the right brand messaging for both national and international television programming. She will bring this strong knowledge of strategic branding and marketing communication to enhance the tradeshow programs Rockway Exhibits + Events develops for their clients.
Rockway Exhibits + Events partners with clients to craft exceptional tradeshow experiences. Through creative ideas and strong industry knowledge, the company helps clients achieve more with their exhibit and push them to accomplish their tradeshow goals. Rockway Exhibits + Events operates in all major markets, utilizing global connections and local resources. For more info, visit www.rockwayexhibits.com. Connect with Liz Harper on LinkedIn here.