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Ryan Kruger and George Jaramillo Area 15
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Ryan Kruger & George Jaramillo to Head Up AREA15 Events

AREA15—Las Vegas’ new immersive entertainment, retail and dining destination, offering 40,000 square feet of indoor and outdoor event space ideally suited for corporate events, private parties and much more—announces additions to their event team with diverse backgrounds and decades of industry experience in the Las Vegas market. CEO Winston Fisher explains, “To be successful, it’s imperative to assemble a team representing the best in class and that is exactly what we have accomplished with whom we have selected to be part of our event sales team.”

Ryan Kruger (pictured above left) has been named managing director, events and entertainment, and brings his forward-thinking approach, aptitude for business and 25 years of entertainment industry experience to AREA15. In his position, he is charged with overseeing all entertainment and events hosted at the complex. Prior to joining AREA15, Kruger created or co-created numerous world-renowned music festivals including The Digital Dreams Music Festival, The World Electronic Music, ÎleSoniq Music Festival and Further Future. He also founded Electronic Nation, the electronic music division of Live Nation Canada. Most recently, he co-launched a new music festival called Vujuday in Barbados. Kruger is known for his work with Live Nation and Destiny Events Productions.

George Jaramillo (pictured above right) will be the event operations manager. Possessing a rich background in event planning from Salt Lake City to Los Angeles and for nearly 10 years in Las Vegas, Jaramillo is now charged with executing event operations at AREA15. Previously, Jaramillo was at Wynn Las Vegas where he was an event manager for luxury dining and special events. He also brings extensive club experience as he has worked numerous, top grossing nightclubs in the world including XS and Encore Beach Club. During this time, he produced private events featuring Grammy award-winning artists such as Bruno Mars and Keith Urban and worked with an extensive roster of Fortune 500 corporate clients.

A tremendous response has already occurred with interest and bookings of the event spaces. Meeting and event planners are attracted to the unique qualities of the space and close proximity to the Las Vegas Strip. There are numerous private events reserved for this December and AREA15 is currently accepting bookings starting in January 2020.

AREA15 is an experiential retail and entertainment complex offering live events, immersive activations, art installations and much more. The complex will attract locals and tourists of all ages seeking an ever-changing landscape of new and unique experiences. AREA15 is the development project led by a joint venture between real estate development firm Fisher Brothers and creative agency Beneville Studios, both of New York. AREA15 is located on W. Desert Inn Road between Rancho Drive and Sirius Avenue and offers 40,000 square feet of flexible indoor and outdoor event space available for all types of events including live music, festivals, corporate events, private parties, theater performances and weddings. The unique venues are infinitely customizable for any type of event to come to life. To book events for 2020, email events@area15.com or call (702) 846-1900. For more info, visit www.AREA15.com

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