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Shepard Debuts ‘Make an Impact’ Campaign at IAEE Expo! Expo!

Shepard Exposition Services, a full-service event production company, announces the launch of its latest campaign, Make an Impact, which will officially kick off at the International Association of Exhibitions and Events (IAEE) Expo! Expo! taking place December 13-15 at the Kentucky International Convention Center in Louisville, Kentucky.

Building on this campaign, Shepard encourages attendees at “the show of shows” to stop by its event booth #434 to learn about the company and explore impactful event solutions, as well as participate in an interactive basketball game that will give back to the community.

Through its Make an Impact campaign, Shepard will continue to bolster its mission to serve customers, partners and the community while bringing the exhibitions industry together.

“This campaign embodies Shepard’s mission and commitment to serve, and we are honored to integrate this giving opportunity into our Expo! Expo! booth,” says Kevin Bird, Executive Vice President of Shepard. “For more than 100 years, our company has operated with a service-focused culture. We support the communities in which we live and work and encourage our employees to give back.”

Within the booth at this year’s Expo! Expo!, Shepard will be hosting its Play It Forward basketball arcade challenge, which will help raise awareness for those in need and gives Expo! Expo! attendees a bit of fun, friendly competition while supporting a great cause. For each game played by attendees, Shepard will donate $10 to provide meals for underserved families with a goal to raise $5000 through its partnership with The United Way.

“Through events, we stay connected, drive business and have the power to make an impact,” says Bird. “Our ‘Make an Impact’ campaign showcases Shepard’s mission – to honor our customers every step of the way. Our strength is our employees, and they’ve done a terrific job designing, developing and executing this campaign to unify our company and industry community to give back.”

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