MC2, a driving force in the exhibit and event marketing industry, has named Stephen Getson (pictured right) as SVP of strategic business development. Based at the MC2 Dallas location, Getson will be responsible for the growth and acquisition of key accounts. He will be reporting to Group President Richard Rubio.
Regarding his new position, Getson said, “The modern value proposition in business is the delivery of compelling and entertaining experiences. I’m excited to join the team at MCH and MC2 to collaborate and deliver live experiences to some of the top global brands.”
Before joining MC2, Getson served as the SVP of business development at 21 Sports & Entertainment Marketing Group, a global marketing agency focused on high-profile global and national properties, and was the head of business development for HKS Brandspace. During his 10-plus years of brand marketing in the sports and entertainment industry, Getson managed projects for Coca-Cola, University of Florida, Indiana University, Cincinnati Children’s Hospital, U.S. Marine Corps, Michael Waltrip Racing, Hyundai, TedMed, ISAF, MLB and many others.
A named inventor on patents for elastomeric seating, he holds a degree in Industrial Design from Humber College in Toronto, Canada and has won numerous design awards.
MC2 (MC “squared”) is part of MCH Group, a global live marketing company with corporate headquarters in Basel, Switzerland. MC2 is a leader in the exhibit and event marketing industry. Since 1999, the company has developed into a leading force at trade shows, corporate events and in building permanent branded environments. The company provides and manages integrated marketing programs creating You Had to be There experiences for some of the world’s best brands such as Canon, Samsung, John Deere, General Electric, Toyota, Motorola, Bloomberg and Volvo. MC2 has 15 locations in the U.S. and a location in Düsseldorf, Germany. For more info, visit www.mc-2.com.