Dec 20, 2018 | Features, Tradeshow Strategies
by Cynthya Porter For exhibition managers, change is a constant in terms of the tradeshow environment, with evolving technology, economic factors and design trends upending the status quo on the show floor from one year, even one show, to the next. Analysts call it...
Dec 10, 2018 | Columns, Features, The International Man
by Larry Kulchawik Over the past 30 years, U.S. exhibit industry pioneers have crossed the line of “normal” and pushed to create a new normal within the tradeshow marketing industry. People like Fred Kitzing, Don Freeman, Leo McDonald, Dick Swanby, Barry Siskind,...