by Bob McGlincy The tradeshow industry is an important one. It creates jobs, generates business and bolsters local economies. It’s a lot of fun, both
By: Bob McGlincy The largest tradeshow in several years returned to Boston, March 25-29, 2022. From a square footage standpoint, Dermatology was bigger than NACDS
Tradeshows work. They work very well. Tradeshows create millions of jobs and billions of business dollars. Read what nine industry professionals have to say about
Tradeshows are a unique three-dimensional environment, combining elements of marketing, advertising and sales. They stimulate the senses, engage audiences and energize the economy. Tradeshows bring
by Bob McGlincy Tradeshows are an engine that drives the economy; and that engine is sparking back to life. Each month the good news regarding
In 2017, the direct spending of the meetings industry, worldwide, was $1.07 trillion. That amount, at the time, was larger than the net worth of
by Bob McGlincy Tradeshows have the power to establish a brand and energize a company. They can even revolutionize daily life. Want examples? Alexander Graham
by Bob McGlincy, director, business management at Willwork Global Event Services Tradeshows work. They work very well. They establish brand recognition; they generate sales; and,
by Bob McGlincy, director, business management at Willwork Global Event Services On Dec. 18, the Center for Exhibition Industry Research announced, “approximately 97 percent of
by Bob McGlincy, director, business management at Willwork Global Event Services “Those who are so fortunate to see it hardly know what most to admire.
