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MC², an award-winning brand experience agency, announces the hiring of Todd Radwanski as account  executive to support the company’s growth initiatives in the Southwest and beyond.

Based in MC²’s Las Vegas office, Radwanski will focus on building and maintaining relationships with existing clients and developing new business opportunities. He brings more than 20 years experience selling innovative experiential concepts and marketing programs from tradeshows to events and pop-up environments to briefing centers. He will report to Martin Knott, division president, MC².

“We are thrilled to welcome Todd,” says Rich McAdam, president, MC². “With all of his experience, Todd’s deep understanding of live marketing programs will be invaluable to helping our client base achieve their marketing goals. We look forward to Todd’s contributions to MC²’s continued growth.”

Radwanski joins MC² from an exhibit and event marketing company with headquarters in Chicago. He most recently served as account executive in the Las Vegas office, driving new business initiatives and managing multiple high-level accounts.

“I feel as lucky as I do excited to join MC²,” says Radwanski. “The agency has a stellar reputation as a marketing partner for brands across all industries. The team brings fresh ideas to the table and exhibits creativity and exceptional know-how to bring those ideas to life, resulting in high-impact programs delivered on-time. As the company continues to grow into new markets and industries, I look forward to starting my next chapter with MC².”

In addition to his professional experience, in 2015, Radwanski co-founded Pigs for the Kids Barbecue Cook-Off and Festival, which benefits Candlelighters Childhood Cancer Foundation, Cure 4 The Kids Foundation and the Nevada Childhood Cancer Foundation.

MC² (MC-squared), an MCH Company, is an award-winning brand experience agency. They create customized, “You Had to be There” live marketing programs that build emotional connections between brands and their audiences. As an exhibit and experiential marketing leader, they transform ideas into best-in-class activations that are effective and measurable. They combine built spaces with human-centric technology and digital solutions for maximum brand engagement and exposure before, during and after a face-to-face experience. MC² is headquartered in Chestnut Ridge, New York, with 16 offices and production facilities across the U.S. and in Dusseldorf, Germany. For more about MC², visit www.mc-2.com/about/.

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