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Visit Fort Collins, the destination marketing organization for Fort Collins, Colo., named a new director of sales.

Now responsible for retaining and attracting meetings and events to Fort Collins is Erik Barstow.

“We are thrilled to have Erik on board,” said Jim Clark, president and CEO, Visit Fort Collins. “We look at his sports and hotel background as the perfect foundation to continue to build Fort Collins’ reputation as a meetings and events destination.”

Barstow started his career at the Overland Park Sports Alliance. His other experience includes sales management with Starwood Hotels and Resorts and the Sheraton Overland Park Hotel at the convention center. He most recently worked as a sales manager at the Boulder Convention and Visitors Bureau.

He is a graduate of Kansas State University.

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