Pictured: Sarah Astles, owner of Opal Venue & Event Space, addressing the EDPA NorCal chapter members.
The Northern California chapter of The Experiential Designers and Producers Association held its quarterly meeting, its second event of the year, on May 3 at Opal Venue & Event Space in Mountain View, Calif.
The event’s speaker, Sunil Bhaskaran, gave a talk called “Drumming Up New Customers: Innovative Marketing Strategies for New Clients.” Bhaskaran, a business coach and internet marketing expert, consulted with the group on real life solutions, tailored to specific attendee marketing challenges. Although the meeting was only scheduled to last until 1:45 p.m., no one left until after 3. “This is one of the best gatherings of industry professionals 
we’ve had at an event,” says Melinda Stewart, chapter president. “I’m proud to be a part of such an enthusiastic group. Not only did I learn some key internet marketing skills that I plan to put into action right away, I got to see longtime friends and meet new local players. All and all, time well spent.”
we’ve had at an event,” says Melinda Stewart, chapter president. “I’m proud to be a part of such an enthusiastic group. Not only did I learn some key internet marketing skills that I plan to put into action right away, I got to see longtime friends and meet new local players. All and all, time well spent.”The group’s next major event, the 20th Annual Golf and Poker Tournament is scheduled for August 2 in Crystal Springs, Calif.
The EDPA is the network for leaders in the customer experience industry. Founded in 1954, The EDPA is recognized internationally and serves thousands of professional members representing more than 300 corporations across 18 countries. Its members combine marketing, design and production leadership to help organizations create effective face-to face customer experiences and environments for tradeshows, events, corporate environments, museums, retailers, education and entertainment. For more info, visit edpa.com.
