In July, the Marina Bay Sands Theatre was transformed into a dazzling exhibition with Bvlgari’s latest high jewelery and luxury watch collection. Amidst the tightening pandemic restrictions in Singapore, Bvlgari made a swift and bold decision to proceed with the highly anticipated regional event, much to the delight of their guests. Themed Magnifica, this exclusive event was an ultimate expression of Italian Maestria, an Ode to Muses, Splendid Gems and Intelligent Hands that together crafted Bvlgari’s Masterpieces, turning them into magnificent artworks.
In order to ensure that the event could be carried out in a safe and responsible manner, Bvlgari worked closely with Kingsmen, a certified SG SafeEvent Supplier, to ensure that the updated Safe Management Measures were implemented seamlessly across various touchpoints of the event, creating a successful and experiential event, once again setting a high benchmark for luxury brand events in Singapore.