IEG Arabia has been appointed to organize two expos at the 2026 World Firefighters Games in Saudi Arabia.
Expos set for Dhahran Expo
The Fire & Safety Expo and the Health & Wellness Expo are scheduled for Friday, Nov. 6, through Sunday, Nov. 8, 2026, at Dhahran Expo in Al Khobar, Saudi Arabia.
The expos will run during the 16th World Firefighters Games, scheduled for Thursday, Nov. 5, through Friday, Nov. 13, 2026.
Organizers expect the Games to be the largest edition in the event’s history, with more than 7,000 athletes, 200,000 spectators, and participants from 70 countries competing in 56 sports disciplines.
IEG Arabia takes organizer role
IEG Arabia is a subsidiary of IEG Middle East and organizes Dubai Active and Dubai Muscle Show. The new appointment gives the company responsibility for organizing and staging the two expos.
The Fire & Safety Expo and Health & Wellness Expo will focus on firefighter health, wellness, safety, performance, training, recovery, nutrition, occupational health, healthcare technology, and fitness.
The shows are expected to bring together regional and global organizations, industry professionals, athletes, and delegates during the Games.
Appointment supports Middle East growth
The mandate adds to Italian Exhibition Group’s growing activity in the Middle East events market.
Corrado Peraboni, chief executive officer of Italian Exhibition Group S.p.A., says the appointment reflects the company’s plan to expand internationally and build its presence in strategic growth markets.

Francesco Santa, chief executive officer of IEG Middle East, says the event aligns with the company’s experience organizing health, fitness, and wellness events.

IEG Arabia will work with the 2026 World Firefighters Games team as preparations continue.
Italian Exhibition Group organizes trade fairs, conferences, and events in Italy and international markets. IEG Arabia is part of IEG Middle East. For more info, visit https://www.iegexpo.it/en/.
Press release submitted by Italian Exhibition Group. Edited by Exhibit City News for clarity, length, and style.
















