April 24, 2024 3:56 AM
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ASAE and The Center headed to South America

Following several successful study mission trips to cities around the world, ASAE and The Center for Association Leadership is planning its first trip to South America. In partnership with MCI, association executives will visit Buenos Aires, Argentina and Sao Paulo, Brazil, with an optional weekend in Rio de Janeiro, April 24 through May 2 to explore potential markets and establish contacts with local association and nonprofit executives.


Recently, Latin America has seen very strong economic growth and Brazil, one of the BRIC (Brazil, Russia, India and China) and G20 countries, continues to be the motor of regional growth, thanks to its large population, proactive government and vast reserves of natural resources. Buenos Aires and Sao Paulo are further strengthening their position as regional centers where multinational organizations, NGOs and associations set up their base to service their stakeholders in the region.

“Latin America promises a great deal of potential for the association and nonprofit sector and we are very excited about this study mission trip,” said John H. Graham IV, CAE, ASAE and The Center president and CEO. “After trips to Asia and the Middle East, we’re headed to South America and I think many association and nonprofit professionals will find it an attractive destination. Both Argentina and Brazil have a promising future as leading economic powers with potential benefits for our sector.”

Developed primarily for trade, professional and philanthropic associations and nonprofit organizations, the study mission will also have several activities for associations in the same concentration, like healthcare, science and engineering, and manufacturing.

This year, participants will have the opportunity to meet senior policy makers, government officials and local and regional authorities to understand the programs available to associations looking to establish a regional presence. The trip also will allow participants to network with leaders of the local association communities, establish a relationship with corporate executives and educators, visit healthcare and scientific facilities, and learn about the economic, social and cultural environments of these South American countries.

For additional information on the trip to South America, visit www.asaecenter.org/studymission.

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