The Victorian State Government announced May 18 up to $210 million for the long-awaited expansion of Melbourne Convention and Exhibition Centre (MCEC) in the 2015-16 State Budget. Stage two of MCEC’s expansion will ensure MCEC remains Australia’s largest convention and exhibition space.
“We have been working closely with the Victorian State Government and stakeholders to develop a proposal that meets the global demand for multi-purpose convention and exhibition space,” said Bob Annells, chairman, Melbourne Convention and Exhibition Trust. “The investment supports the work MCEC conducts with the Melbourne Convention Bureau to attract major business events to Victoria and aligns with the government’s Victorian Visitor Economy Review to support the growth and development of this sector.”
MCEC Chief Executive Peter King stated that the highly anticipated announcement was welcome industry news for Victoria.
“Melbourne has led the growth of the business events industry globally for the last decade and it’s wonderful to see government investing in this lucrative and important sector,” he remarked. “$580 million of economic contribution is generated annually from MCEC’s activities and the expansion is estimated to generate an additional $175 million annually for the state. MCEC’s expansion will significantly expand the South Wharf precinct footprint to offer a range of flexible spaces to meet the changing needs of the business events industry, address global competition and ensure we retain our position as Australia’s No. 1 business events destination.”
The completion of MCEC’s expansion is expected to result in an additional 74,000 international visitors annually, create hundreds of jobs and provide an estimated $167 million boost to the economy.
Experiencing a record three years, the venue has turned away 20 percent of business opportunities due to a lack of available space and exceeded expectations following the Victorian State Government’s previous investment to build the new Convention Centre in 2009.
Each year, the award-winning MCEC attracts more than 1000 events, 1.5 million visitors and is recognized globally for its excellence in event delivery. The Victorian State Government will be working with Plenary and their partners to negotiate and finalize the proposed expansion master plan and details.