Feb 10, 2020 | Columns, Features, The International Man
Will the marketing investment for a U.S. tradeshow ever get cheaper? by Larry Kulchawik A recent survey study from the CEIR Pulse Poll noted that recent trade tariffs have contributed to a decline in tradeshow participation and attendance at U.S. tradeshows. I am...
Feb 7, 2020 | Columns, Convention Center/Airport Spotlight, Features
by F. Andrew Taylor The 1.8 million sq. ft. ACC opened in 1967 across the street from Disneyland on Katella Avenue. It was designed by Adrian Wilson & Associates and built by the Del Webb Corporation, known for building various Sun City communities around the...
Feb 5, 2020 | Columns, Features, The Rigging World
by Andrew Fulton In May of 2019, a suspended 6,000+ lb. LED wall fell to the concrete floor in a prominent venue in Las Vegas. Luckily, no lives were lost, and no one was injured. Why did the LED wall fall? The overall likely cause was lack of knowledge and...
Feb 3, 2020 | Columns, Features, International Focus
by Cynthya Porter With an economy that continues to blossom at a pace faster than global economists predicted, Colombia has become the new darling of sales missions from the U.S. to Latin America, with everything from pork to medical equipment rising in popularity...
Jan 28, 2020 | Features, The Wow Booth
by Jeanne Brei The Omega Group, a company that has specialized in design and solutions for international exhibitions since 1987, has built the Guest of Honor pavilion at the Guadalajara International Book Fair (also called Feria Internacional del Libro de Guadalajara)...
Jan 27, 2020 | Columns, Features, The Digital Frontier
by Amadeus Finlay In the 13th century, a Franciscan friar from southern England proposed a problem-solving theorem that would forever change the way world approached streamlined thinking. Known as Occam’s Razor or the law of parsimony, the hypothesis argues that one...
