submitted by HKTDC
The Hong Kong Trade Development Council (HKTDC) launches Seven Parallel Events to cover Lifestyle Products and Licensing. The series of exhibitions and conferences will take place this spring, covering various lifestyle sectors. The seven events will run concurrently for the first time, from April 19-22 at the Hong Kong Convention and Exhibition Centre.
The 7 Scheduled Events and Websites:
– HK Gifts & Premium Fair: https://www.hktdc.com/event/hkgiftspremiumfair/en
– Home InStyle (formerly the Hong Kong Houseware Fair) : https://www.hktdc.com/event/homeinstyle/en
– HK Intl’ Home Textiles and Furnishings Fair: https://www.hktdc.com/event/hkhometextilesfair/en
– Fashion InStyle (formerly Hong Kong Fashion Week): https://www.hktdc.com/event/fashioninstyle/en
– HK Intl’ Printing & Packaging Fair: https://www.hktdc.com/event/hkprintpackfair/en
– HK Intl’ Licensing Show: https://www.hktdc.com/event/hklicensingshow/en Asian Licensing Conference which will end on April 21st. Under the EXHIBITION+ hybrid model, exhibitors and buyers have the opportunity to participate beyond physical shows, through the intelligent Click2Match platform which will run until April 29th.
A Unique Creative and Cultural Hub
Ms. Sophia Chong, HKTDC Deputy Executive Director says, “Hong Kong is a unique creative and cultural hub where East meets West and the city always excels in creativity. The HKTDC has been committed to promoting creative and design industries, help develop Hong Kong as Asia’s city of culture and creativity. This year, the HKTDC gathers a number of large-scale exhibitions in April, covering lifestyle products and licensing to strengthen cross-industry and cross-field cooperation, creating even greater synergy to the industries.”
“Since Hong Kong returned to normality, the HKTDC has organized several large-scale trade fairs and forums. Both domestic and international exhibitors and buyers showed support by attending the events physically. This time, the six major exhibitions attract over 3,800 exhibitors from 23 countries and regions, with 70 percent being non-local exhibitors who will participate in person. More than 20 international licensing leaders will also join the Asian Licensing Conference,” says Ms. Chong.
The HKTDC invited buyers from all over the world through its 50 global offices, and expected the participation of 170 buying missions from 50 countries and regions including Mainland China, Japan, South Korea, ASEAN, India, the Middle East, Germany, France and the United States.
Several Themed Zones
The fairs will also feature several themed zones. At Home InStyle, the Zhejiang Pavilion will feature unique products from various provincial cities under the Zhejiang Ingenuity: Culture and Quality theme, providing a one-stop sourcing experience for buyers. The mainland’s Yuecheng District of Zhejiang Province will debut a pavilion at the Home Textiles and Furnishings Fair.
Additionally, several seminars will be hosted covering various topics. The seminar “Feel the Pulse of the Upcoming Trend in 2023” will delve into the latest consumer trends for this year, as well as the optimization of business-to-business (B2B) marketing through ChatGPT artificial intelligence (AI) platform. Representatives from the Business Environment Council and local eco-friendly companies will also discuss how to integrate sustainable development into their products. Expert speakers from the Hong Kong Design Centre and the Hong Kong Interior Design Association will share experiences on creative designs; while the Hong Kong Retail Technology Association and several start-up representatives will analyse how e-commerce and metaverse applications can strengthen business resilience.
50 Offices Globally
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong’s trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organizes international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, visit: www.hktdc.com/aboutus
