We need to have an honest conversation about “Cognitive Dissonance.”
In psychology, it describes the mental discomfort of holding two conflicting beliefs. In our industry right now, it describes the gap between the polished fantasy of Artificial Intelligence (AI) and the sweaty, chaotic reality of a tradeshow floor.
Logic, logic, and a bit more logic. But wait? What if I want to change my thoughts on something, what happens?
Apple Rock will open its Greensboro headquarters to the public May 5–7, 2026, offering a rare opportunity to see how large-scale exhibits and live event environments are designed and built.
Joyce Leveston brings a depth of operational expertise and global perspective to her new role as the president and CEO of the Jacob K. Javits Convention Center (Javits Center) with more than three decades of experience in the convention center and venue management sector. Javits Center is a six-block venue on Manhattan’s West Side, right by New York City’s most up-and-coming neighborhood, Hudson Yards. As a model of reinvention, the center is a sustainability leader with a living green roof and urban wildlife habitat, as well as a national space where business, culture, and ideas intersect.
Turns out, this guy Darwin was on to something with his theory of evolution. If you’re going to survive in the ultracompetitive tradeshow Installation & Dismantle (I&D) world, you’ll learn to adapt to a constantly changing environment.
On Earth Day, Storylink Creative announces the installation and activation of a new rooftop solar array at its headquarters, marking a significant step forward in the company’s ongoing commitment to sustainability and innovation.
Joseph Patrick Esposito, Jr. died on Wednesday, April 15, 2026, at age 51.
Esposito worked in the tradeshow and live events industry in the Chicago market, including roles with TRU Service Group and Octane Group. His career included city management and showfloor operations. His work involved maintaining relationships with show contractors and venue staff, helping with scheduling, and coordinating labor and trades for events.
Sho-Link Incorporated, a premier installation and dismantle (I&D) service company headquartered in Lake Forest, IL, is proud to announce the retirement of David Benson and appointment of Jose Herrera as the new San Diego City Manager.
Sho-Link Incorporated, a premier installation and dismantle (I&D) service company headquartered in Lake Forest, IL, is proud to announce Steve Watson’s retirement and the appointment of David Bradley as the new Washington, D.C., Area City Manager. Steve Watson states, “I wanted to take a moment and thank everyone that I’ve become friends with and at times leaned on over the years.
Storylink Creative, an experiential design and brand storytelling agency, today announced the addition of five new team members in Q1 2026. Spanning human resources, engineering, project management, warehouse operations, and fabrication, these hires reflect the company’s continued growth and commitment to building a team with diverse skill sets and industry experience.
Legends Global, the premier partner to the world’s greatest live events, venues, and brands, today announced the appointment of Pawel Brzezinski as Executive Vice President, Premium Hospitality Experience. Brzezinski will lead the strategic vision, sustainable growth, and operational excellence for the company’s premium hospitality portfolio across its North American network of venues.
