The tradeshow and experiential marketing industry merges creative design with complex logistics—and compensation reflects that intricate balance. Salaries vary widely depending on city, company size and union coverage, according to newly compiled data comparing the nation’s three premier convention hubs: Las Vegas, Chicago, and Orlando.
The Exhibitor Advocate and EVOLIO Marketing have released their second annual research report titled “The Evolving Landscape of Event Marketing: From the Perspective of Exhibit and Event Marketers.” The report provides critical data on the shifting outlook and sentiment of exhibitors, offering vital insights as show organizers and the broader exhibitions industry work to create experiences that drive success for all stakeholders.
Sparks, an award-winning brand experience agency, today announced the appointment of Melissa Levy as President. Levy will report directly to Janet Dell, CEO of The Freeman Company, and will lead Sparks’ creative, strategy, client services, operations, and production functions.
Messe Frankfurt Inc., the Illuminating Engineering Society, and the International Association of Lighting Designers announced plans in November 2025 to launch Light + Intelligent Building North America, a new tradeshow and conference focused on lighting, controls, and integrated building technologies.
Travel is one of many reasons we love the tradeshow industry. Even if the tradeshow services you provide are local to a city, you’re going to travel to other states, provinces, or countries, whether as an exhibitor, or as an attendee. If you’re based in the U.S. or Canada, you’ll definitely be heading to each other’s countries often.
World of Concrete returned to the Las Vegas Convention Center Jan. 20–22, 2026, with its most successful event to date, combining record-breaking education, hundreds of new products, live competitions, and hands-on demonstrations across the show floor and outdoor Bronze lot, with education sessions that ran Jan. 19–22.
Toronto Pearson Airport
Airport Code: YYZ
Location: 6301 Silver Dart Drive, Mississauga, Ontario
Jane Gentry, a regular contributor to Exhibit City News (ECN), will present a session focused on artificial intelligence and return on investment at ExhibitorLive in March.
As Montreal expanded its infrastructure for Expo 67 and the 1976 Summer Olympics, talk naturally followed to the construction of a convention center. In 1983
AI (Artificial Intelligence) is not just a future concept, rooted in science fiction, but the present showcased at CES 2026. Across show floors in a number of venues, packed with more than 4,100 exhibitors, AI moved decisively from theory into real-world application, demonstrating how deeply the technology is now woven into everyday life.
Exhibitus today announced the launch of EXstudios, a dedicated experiential strategy and creative ideation studio that formalizes and expands the experiential work the company has been delivering to clients. EXstudios represents a focused evolution of Exhibitus’ existing capabilities, designed to place greater emphasis on front-end strategy, creative development, and experiential storytelling across a wider range of face-to-face marketing channels.
