In MODEX’s most concentrated automation hall, standing out demands continuous motion and flawless execution. To showcase flexibility in real time, Locus Robotics partnered with Catalyst Exhibits on an expansive exhibit spanning two main aisles. Designed with no single “hero façade”, the booth commanded 360-degree attention from every angle.
Building a fully operational live warehouse in a convention hall presented significant technical complexity: managing continuous power, strict safety protocols, and nonstop robotic operations. The solution seamlessly blended high-energy automation with strategic spatial design. 360-degree open access with transparent LED displays, immersive lighting and environmental graphics framed four open entryways. Live Locus Array demo with real autonomous mobile robots (AMRs) actively executed pics, rackings, and complex workflows – demonstrating physical AI in action. Balanced zoning provided a kinetic showcase offset by a quiet private executive meeting suite in the same footprint.
Attendees described their reaction in three words: “Groundbreaking. Efficient. Impressive.” Together, Locus Robotics and Catalyst Exhibits delivered a masterclass in experiential tradeshow design proving: You don’t just get robots. You get Locus.
By the Numbers
Booth footprint: 55’ x 130’ side-by-side with a 20’ x 130’ (dual frontage)
Booth height: 18’ (Structure) and 28’ (including hanging sign)
Square footage: 9,750 square feet; Custom demo area: 1,789 sq ft
Transparent LED walls: 3; Executive Meeting Rooms: 2;
Reception areas: 2; Green Room: 1; Trade Show/Event: Modex 2026
Project Credits
Builder: Catalyst Exhibits
Exhibit I&D: ExhibitTec
Audio Visual/Lighting: ProPlayer Plus
Vice President of Creative Services: Kyle Baldwin
Designer: Lynn Xing
Senior Account Executive: Chris Anderson
Senior Account Director: Chelsea Marvin
Project Manager: Michael Bertling/Mickey Moe
Flooring: ResinDeck
Graphics Production: Catalyst Exhibits
Photography: Proto Images
This story originally appeared in the Q4 2025 issue of Exhibit City News, p. 72. For original layout, see Print Version
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