After 22+ years in the tradeshow sales lead response and management service business, Richard Erschik sold his company in 2009 and went under-the-radar to respect a courtesy non-compete agreement with the buyer. He is now back in the game and ready to present his new training programs to the world. Erschik has been proving tradeshow value since 1986.
Many will recall Erschik as a popular faculty member, multiple city FastTrak program presenter, Round Table moderator, and featured presenter at the EXHIBITOR Show in Las Vegas for 18-years, where his How-To exhibit manager training session, entitled “Get the MOST from PRE-DURING-POST tradeshow exhibiting,” received rave reviews and was often evaluated as “content rich,” “instantly actionable,” and “best on the program.” He was a huge draw with people packed into each audience.
One of Erschik’s attendees, Bill Wilde, marketing manager, MTI, said, “I learned more from this guy in an hour than I did in 4-years of college and 12 years on the job.”
Never being one to give up on innovation and industry trends, Erschik spent his sabbatical researching tradeshow organizer, exhibitor, and industry suppliers’ needs. And to satisfy their expressed needs, he has developed an exclusive 60-90 minute in-person seminar and/or on-line webinar education and training program for the tradeshow industry:
- ORGANIZERS – to help them prove exhibiting value and ROI for their exhibitors.
- EXHIBITORS – as a personal “live” on-line tutoring session available to them 24/7/365.
- SUPPLIERS – as a sales meeting education and training presentation that teaches their salespeople how to transition from just selling, to helping their customers.
His latest webinar has already taken flight, as attendance maxed-out the webinar presentation platform when he delivered it to the International Association of Exhibitions and Events.
