Having specific marketing objectives when exhibiting at a tradeshow was among strategies presented by speaker Bob Milam at EXHIBITOR2014. In an educational session titled “Business
The company’s tagline is “totally modular, totally modern…totally MOD.” Indeed, to the average outsider looking in, Totally MOD Event Furnishings has a success story or
The advent of online retailers simplified the lives of busy buyers, depending on their purchases, but they neglected a factor that is important to display
Somers Furniture (Somers), manufacturer of custom furniture and furnishing provider for convention rentals and special events, was established in March 1989.
This is one story about something that happened in Las Vegas that definitely will not stay in Vegas… I was at Exhibitor Show in March
If clients are kings, this organization would be the army of the King’s men who serve them. Going beyond a meaningful brand name, “Kingsmen” embodies
For the past five years, Exhibit Designers + Producers Association (EDPA) and affiliated sponsors have invested to promote exhibit design education at the EXHIBITOR2014 Show,
Celebrating the tradeshow industry’s hardworking women who also perform double duty as mothers is a must this Mother’s Day.
Recently, I was asked my opinion on being a woman in a male dominated industry. I, quite honestly, was surprised as I never thought of
A long-time employee with Coastal International Las Vegas, Ron “Ronnie” Lusk passed away Mar. 30 after a battle with cancer.
Value-chain thinking begins with planning how to change a business’s competitive advantage through the efficient and effective usage of scarce resources.
The highlight of EXHIBITOR2014, held Mar. 16-20 at Mandalay Bay Convention Center in Las Vegas, was not the glitz and glamour of the exhibit booths,
