“Hey Jeff, what’s the deal with live or virtual events? Should my event be virtual or in-person?” If I had a dollar for every time
Technology and product displayed at tradeshows establish brands, inform consumers, enrich sales and energize corporations. It’s been that way since the first modern tradeshow in
by Sven Bossu I am writing this column in Waimes, in the south of Belgium, while enjoying some time off with the family. Over a
The Las Vegas Convention Center Location: 3150 Paradise Rd, Las Vegas (one block east of The Las Vegas Strip, on the site of the Las
Greetings, fellow professional emcees, virtual emcees, keynote speakers and corporate entertainers! It’s been a strange 18 months, to say the least, hasn’t it? There have
Tradeshows work. They work very well. Tradeshows create millions of jobs and billions of business dollars. Read what nine industry professionals have to say about
by Mike Morrison If there was a phrase that could be stamped on the tradeshow, live event and experiential marketing industries in today’s world…in today’s
by Jim Obermeyer Lately, I’ve been feeling a bit worn out. And it’s not from being overworked. I think it’s from overexposure. Overexposure to the
“Hey Jeff, what’s the deal with live or virtual events? Should my event be virtual or in-person?” If I had a dollar for every time
Tradeshows are a unique three-dimensional environment, combining elements of marketing, advertising and sales. They stimulate the senses, engage audiences and energize the economy. Tradeshows bring
